Design Agency in New York envisioning Interiors, Brands, and Furniture

What we do

We offer an integrated approach to branding and architectural design. We specialize in crafting a cohesive brand identity across all touchpoints of the customer’s journey.

From conceptualizing the brand’s essence to implementing it in physical spaces and digital experiences, our team ensures a seamless, impactful brand presentation.

Our holistic service model simplifies the process for clients, ensuring consistency and quality across every aspect of their brand, making us a one-stop studio for visionary design solutions.

Who we are

We are a team of architects, product and graphic designers, branding strategists, writers, and dreamers. We are creative and pragmatic. We look into the present to imagine a better future.

Our clients

If you are looking to replicate something that already exists, you have come to the wrong place. If, instead, you’re ready for a sincere, experimental, and open-minded relationship - let’s get started.

Our clients are not afraid to venture unexplored paths because they understand that the world is changing at a swift pace.

They know that if they don’t evolve, their brand might not succeed or even exist tomorrow. Sometimes, this can be overwhelming, but don’t worry; we are here to help.

FEATURED

Projects

All projects

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Hair Salon Design for Glam Seamless in Soho New York

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Wholesome Cuts - Butcher Shop Design

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Souvenir 2025 NYCxDESIGNxSOUVENIR

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Soho Greenhouse - Cannabis Brand Identity

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(What we do)

"If you can design one thing, you can design everything" Massimo Vignelli

Retail Store Design

Every interior tells a story, let’s make it unforgettable

Rethinking Retail Design For a New Era

As consumer behavior shifts and online platforms dominate transactions, the role of the physical store must be reimagined.
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Today, a store is no longer a place where you sell products. It’s a stage for brand storytelling, emotion, and human connection. Sales may happen online, but the customer’s interaction with the brand needs to occur on a physical level if we want to convey real emotions.
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It is the unique physicality of store experience, as well as the convenience of the digital world, that will allow the next generation of retailers to thrive.

Learn More about Retail Design

Branding

A Brand is Not a Logo

Building Brands People Love

Every good brand has a story that connects with people. Brands are all about feelings. We believe in creating memorable experiences that inspire, build trust, and stand strong in a changing world.
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Our goal is to shape identities that truly reflect what your business stands for, making sure it leaves a lasting impression.
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A brand is not a logo; a brand is what people say about your company when you are not in the room. But we can design that logo as well ;-)

Learn More about Branding

Pharmacy Design

The Future of Healthcare

Designing Pharmacies That People Trust

The interior of your pharmacy must communicate identity, trust, and care. Every detail—from materials and lighting to signage and layout—defines the customer experience and positions your business in a crowded market.
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Forget the sterile, neon-lit setups.
We design spaces with warmth, clarity, and purpose—places that leave a lasting impression.

The same principles that drive great retail apply here: emotional connection, ease of use, and a strong sense of character. Good pharmacy design makes every visit feel personal.

Learn About Pharmacy Design

Residential Design

Your personal story, beautifully told.

How to design a home

I believe that a piece of furniture can carry stories that go way beyond the mere functionality of the object. Furniture can be a vehicle to express love, passion, and even political ideas. A piece of furniture has the immense power to change a room and how you feel when you walk into it.
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I spent my whole life sketching and building objects, believing that, even if they will never be able to change the world, they can help make our environment a better place for our existence. SM
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This is the basis that guides how we approach Design in general and in homes in particular. Each home becomes a canvas where each element is carefully chosen and placed to resonate with your life story and our world at this specific time.
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We design places where architecture, colors, furniture, and light, combine to evoke emotions. Your home should reflect who you are and who you want to be.

Learn More About Home Design

furniture Design

Bespoke Furniture and Rugs

Italian Design, Handcrafted to Perfection

An important part of our work involves designing furniture, objects, and rugs that often begin as open explorations, free from specific constraints. These pieces are then custom-tailored to fit a client’s unique needs.
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We’re not traditional makers. Instead, we prefer to rely on the skills of the people we collaborate with because this allows us to explore new areas of design without being forced to stay within the boundaries of our artisanal skills.
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Each piece we make is created by hand; most are unique, and nothing is mass-produced.

Learn About Furniture Design

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