A Souvenir for New York: A New Approach to Memory-Making

Souvenirs often follow predictable patterns. They are mass-produced objects, usually made of plastic, that accumulate in drawers or end up as waste. This project challenges that approach, offering a way to create a truly personal souvenir while trying to reduce waste.

Instead of producing new objects, we propose a system of vinyl decals designed to be applied to vintage finds sourced from New York’s flea markets and secondhand shops. A simple process transforms an ordinary glass, plate, or ceramic piece into a unique memory of the city. The result is a one-of-a-kind souvenir that carries both the history of its original form and the personal story of its selection and customization.

This idea moves beyond traditional souvenir production by minimizing waste, avoiding plastic, and encouraging a more thoughtful connection between people and the objects they take home.

Our souvenir is about the experience of finding, choosing, and making—turning an everyday act into something memorable.

NYCxDESIGNxSOUVENIR 2025
The Canvas Gallery
Westfield Oculus
May 15-21 2025